When we first started MBE in 2007 it was very small ... So we borrowed my friend's store front - lo and behold that first night was a huge hit. There was a 45 minute line up. Then the next year we said why don't we do it again? We had twice as many riggers and twice as many bunnies and it just snowballed from there. Then it really became international in 2012."
- Lord Morpheous
In 2012 MBE streamed to over 75,000 online viewers.
In 2014 it began spreading across North America and over the next 2 years spread 10 major international cities in six different countries across the globe.